Reopening and Reinventing Your Business in a Post-COVID World

As we reopen and reimagine what ‘normal' looks like, you have an opportunity to grow and adapt your business. Hear success stories and greatest learnings from business leaders in a variety of industries. This session will provide real examples and experiences to help spark ideas for how your business can evolve. Key tips and takeaways will be provided for how to leverage Yelp and other online platforms to spread the word about your business and what services, offerings or precautions you’re taking.

Emily Washcovick, Senior Field Marketing Manager / Small Business Expert:
As Yelp’s Chicago based Senior Field Marketing Manager and Small Business Expert, Emily is responsible for building a thriving network of local business owners, operators and marketers through education and networking events (now, exclusively virtual). She hosts events and webinars to provide business owners with resources that help them succeed and grow in the world of online reviews. Emily’s expertise lies in customer engagement, reputation management and all things digital marketing. Her knowledge encompasses countless industries and through thought leadership and speaking engagements, she’s able to share insights that business owners of all kinds can leverage for the future of their business.


Prior to joining Yelp back in 2014, Emily oversaw guest experience and large scale event execution at Marriott. She comes from a family of business owners and has a longstanding history of helping business owners learn about the world of online reviews and consumer engagement. In her spare time Emily works as a mental health advocate and frequently authors pieces and presents about work life balance, relationships and the importance of mental health for all.